So you want to ‘work for yourself’ – what are the ways to do this and where to begin?

There are many ways to ‘work for yourself’, from starting your own company to freelancing. When planning your own venture, what are the key decisions and considerations?

Types of business

Understanding the different types of business and which you’re pursuing will impact every move, so it’s important to get this right.

A range of resources explaining the different types of business structure and guiding you through defining your own.

Setting up a company

Setting up a company can be daunting, but with the right guidance you can plan for success.

A complete beginners’ guide to starting your own business.

Branding

Branding allows you to tell the world who you are and what your company stands for.

A selection of resources on branding basics – from in-depth definitions to top tools.

Marketing

Strong marketing strategy is key to business success – learn how to find your audience and sell products.

Key materials on the types of marketing and how they could help your business.

Business finance

A good grasp of business finance is at the core of continued success. Make sure you’ve got this under wraps.

A compilation of business finance info. Everything you need to know, made simple.

Legal

Understanding the legal aspects surrounding your business is paramount to its success.

A guide to all-things-legal you’ll need to know when building a business.

Pricing

Pricing your products or services accurately is a defining factor of business success. Learn how to get this just right.

A thorough collection of tips and tricks for making pricing decisions.

What if it goes wrong?

Managing a business comes with trials and challenges – explore how to overcome these.

Selected advice on turning business struggles into opportunities – how to keep going and where to ask for help.