What is marketing and how can it help my business?
Marketing involves a range of tactics that promote your company’s presence and attract new clientele. Learn about the different strategies and how they can contribute to business success.
WHAT: A graphic design platform with easy-to-use templates for marketing materials.
WHEN: You are creating promotional materials.
WHY: Well-designed marketing materials can go a long way, and Canva is a free and easy way to ensure you achieve this.
WHAT: An article guiding you through the process of setting-up a professional website.
WHEN: You are creating a website to represent your business and offer key information on services.
WHY: Creating a website with the right tone is key to attracting your target audience and selling products/services.
WHAT: A comprehensive break-down on social media strategy with advice on how to implement it.
WHEN: You want to utilize social media as a tool for promoting your business.
WHY: Social media marketing is now one of the most effective ways to grow an audience and promote your business.
WHAT: A run-through of SEO: definition and how to use it.
WHEN: You want to drive traffic to your web content and raise site viewing statistics.
WHY: Understanding SEO is one of the key routes into increasing website usage.
WHAT: A list of time-tested strategies to increase clientele.
WHEN: You want to attract more customers and heighten your presence as a well-known and trusted brand.
WHY: Gaining clients is at the core of business success.